Marketing Strategy for AI Company

An innovative AI company that was trying to increase conversions
and grow their user base.

Website - Email Marketing - Brand

Kristine, Marketing Manager, UBIAI

“Jordan's marketing expertise is outstanding--he clearly has the experience and expertise in understanding how to grow your business by really digging into the needs/actions of your consumer.

We will definitely be working with him again for our marketing strategy needs."

Problem

I started working with an AI annotation company to help them enhance their current marketing strategy and align their brand. They were going from start-up to growth phase, and they needed someone to re-evaluate their current brand, messaging, and marketing automation strategy to get them prepared as they redesigned their website and put a new product offering out to the market.

Solution

I audited and reviewed their current brand elements and marketing strategies and provided an updated brand guide to align their messaging, created sales deck templates, aligned their key performance indicators and reporting, set-up their marketing auto and email funnels (mailchimp). This work allowed them to ensure they had marketing funnels ready as they work towards launching a new website and product.